Most founder-led B2B service businesses reach a point where referrals and reputation generate some leads. But the sales process has not evolved beyond the founder.
The founder can close deals, but others struggle to replicate it
Your CRM is full of leads that never become opportunities
Your sales team struggles to book meetings with interested prospects
Deals stall or disappear after the first conversation
Sales only happens when the founder gets involved
Forecasting revenue feels impossible
Every salesperson follows a different process
If any of these are true, generating more leads will not fix the problem.
Make it easier to qualify leads, book meetings, close deals, and build a sales process that your team can repeat without the founder.
Use our proven framework to convert your existing leads and contacts into real sales opportunities.
Continuous optimisation improves conversion at every stage of your pipeline.
Stop guessing. Start forecasting with confidence.
After many years and hundreds of thousands of pounds spent on LinkedIn lead generation campaigns, we see the same problem again and again. If you do not have a decent sales process, you won't convert the leads.
Learn what you're doing wrong & how to fix the problem.
During the Blueprint Call, we show you the three ways this process can be implemented.
Once your process works, you can confidently invest in lead generation campaigns such as LinkedIn ads.
We have thoroughly enjoyed working with Pipeline.Builders on a recent program. They not only knows what they are talking about, they get results and they add so much value along the way. They blew us away with how much support they gave and how open they were to sharing their experience. Would highly recommend to anyone who is looking at the lead generation strategy.
Co-Founder Sustainable X
Pipeline.Builders are experts in lead gen. They combine vast knowledge, experience, professionalism and organisation with a tried and tested LinkedIn process to plan and deliver ROI focussed LinkedIn campaigns.
They were patient, honest and a pleasure to deal with.
Managing Director at Sputnik Digital
Pipeline.Builders run a very smooth and transparent process. Their focus is on getting the right message across and their ongoing optimisation work improves performance month to month. I would definitely recommend their services.
CEO at Imobisoft
Pipeline.Builders apply an analytical and logical approach to ad optimization, informed by unparalleled experience and domain expertise. Their process is thoroughly comprehensive and makes sure that every single pence of ad spend is well spent and going towards acquiring customers.
Whether your marketing budget/team is big or small, they will help you get the most out of paid LinkedIn.
Sales and Marketing Director at Supply Pilot
Pipeline.Builders' methodological, process-led approach to advertising and sales experience is something you rarely see. They are experts when it comes to LinkedIn advertising and provide some really insightful ideas and suggestions when it comes to following up with the leads generated. I would absolutely recommend working with them!
Marketing Manager at Intergage
I’ve known and worked with them for many years and have observed their commitment to their craft, total focus on success, and a continuous improvement process.
All of that has led to a unique strategy that is spot on.
I would recommend them highly to anyone looking to improve their lead development and management process.
Chief Customer Officer at CustomerTimes.com
Pipeline Builders works best for founder-led B2B service companies selling high-value recurring services where the lifetime value of a client is £30k or more. Once your sales process works, we also offer additional services to generate more leads using LinkedIn ads.
Per month
£2,000 in month one
For teams who want guidance implementing the process themselves.
Guidance with sales process optimisation
Per month
£4000 in month one
For companies who want us to build and optimise the process for them.
Proven sales playbook
Sales process set up in Hubspot
Per month plus £15,000 in month one
For companies who want us to run the sales process and manage the pipeline.
You want a steady stream of new business opportunities.
You want your sales efforts to focus on speaking to the right companies, building relationships, and closing high-value deals.
So naturally, you start looking for ways to generate more leads.
You launch campaigns. Perhaps LinkedIn ads. Perhaps outbound prospecting. Maybe you hire an agency that promises to fill your pipeline.
At first it feels promising.
Leads arrive. Maybe you get the odd meeting booked.
But the results never quite match the expectation.
Opportunities stall. Deals don't materialise. Sales people begin to lose confidence in the campaigns that were supposed to fix the problem.
Then you give up.
This pattern happens again and again.
Because the real issue usually isn't lead generation.
Most companies try to scale lead generation before they have a sales process that converts leads into opportunities.
When that process isn't clear, simple and repeatable, generating more leads simply creates more noise in the pipeline.
That's why we help B2B service businesses rethink and simplify their sales process. Before they invest in scaling lead generation.
Book a Blueprint Call to learn how to build a sales process that prevents another failed lead generation campaign and creates a predictable pipeline of opportunities.
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